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Sleeping Around NYC: The Time New York

Le Grande at The Time, NYC
Le Grande at The Time New York

By Shari Hartford

Do you spend an inordinate amount of time searching for a place to put your sleepy head when in New York? Need to stay in midtown? Look no further than The Time New York, conveniently located on 49th Street, right near Times Square. Get it?

Enter on street level and a statuesque receiver will direct you up to the second floor reception. Be sure to take note of the unique clock-as-art behind the front desk; mesmerizing! The intimate lobby also boasts LeGrande, a hidden gem of a cocktail lounge concealed by heavy curtains that are one of several nods to the theater district locale. Enjoy a specialty cocktail and a plate of light fare either pre- or post-show. Additionally, the hotel boasts a smorgasbord of contemporary art, video art and photography.

Guest room at The Time, NYC.
Guest room at The Time New York.

The 192 guest rooms and suites are a quiet oasis from the steaming bustle of Times Square. Though not high enough for the clouds, my room was surprisingly tranquil and, a personal fave, the windows opened to let in the air and ambient sounds of Broadway. Décor at The Time New York is minimalist…in a good way. The high-tech features throughout the business environment extend to the rooms. When you enter, enable the digital Do Not Disturb/Service sign and conduct your hotel business via Smart TVs. USB connections in the nightstands were welcome, as were electrical outlets throughout the room. The dark gray wallcoverings, stark white bed linens and blonde hardwood floors were soothing on the eye and the splotch of color – turquoise bedside tables — was just enough. Add to this an extremely comfortable side chair and it was the perfect room for tuning out the uproar of Times Square.

There are no shortage of hotels at this “Crossroads of the World” but if you want  intimate, luxurious and serene then The Time New York is the one for you.

For more information, timehotels.com.

Shari Hartford is the former managing editor for Diversion magazine, where she wrote about travel in the northeast and cruising. She is currently a freelance writer and editor based in her hometown of New York City.
Shari Hartford is the former managing editor for Diversion magazine, where she wrote about travel in the northeast and cruising. She is currently a freelance writer and editor based in her hometown of New York City.
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